How to Decrease Mobile App Churn With Performance Marketing SoftwareApp spin is a critical business metric that gauges the percent of customers that stop using an app in a given duration. A high price of spin can be a warning sign that users are losing interest and turning to rival apps.
The Function of Push Notifications in Mobile Efficiency Advertising And MarketingAs a purely permission-based tool, press messages are extremely powerful and should be tailored to specific customer teams. Customization is the crucial to efficient push marketing and can significantly improve reaction prices, specifically throughout onboarding.
How to Prevent Mobile Ad Fraud With Performance Marketing SoftwareMobile fraud is an existing and ever-growing industry issue, wasting billions of dollars annually. It is a problem that will not go away – but it can be prevented with the right tools and strategies.One of the most effective strategies to prevent fraud is a unified performance mark